
A modern MBA built by founders, for founders.
Augment – The Augment MBA is a next-generation business education designed for entrepreneurs, startup founders, and ambitious professionals who want real-world business skills, not academic theory. Instead of spending $100,000+ on a traditional MBA, you learn directly from the founders and executives behind world-changing companies like Wikipedia, YouTube, Waze, Shazam, Lime, and more.
This program delivers practical frameworks, real case studies, and founder-tested lessons in a flexible, self-paced format built for busy people. Short, actionable classes allow you to learn in 15–20 minutes per day and immediately apply what you learn to your startup, side hustle, or current role.
Whether you’re at the idea stage, already running a business, or working inside a company and want to think like a founder, The Augment MBA shows you how modern entrepreneurs actually think, decide, build, and scale in today’s fast-moving world.
What You Get with The Augment MBA
- 720+ classes covering strategy, entrepreneurship, AI, leadership, sales, operations, finance, and more
- 40–50 hours of content taught by real founders and executives
- Office hours & 1:1 support with the Augment team
- LinkedIn-ready certificate upon completion
- Downloadable PDFs & handbooks for key lessons
- Interactive case studies from top global startups
- Lifetime access to all modules and future updates
- Community platform & events with 5,000+ entrepreneurs worldwide
Originally priced at $2,450, The Augment MBA condenses the most valuable parts of a modern business education into a flexible online experience you can fit around work, family, and existing commitments.
The Augment MBA Course – Curriculum Overview
The program is structured as a modern MBA for entrepreneurs. Instead of abstract theory, you learn concrete frameworks, mental models, and real examples you can directly apply to your business or career.
01. Strategy & Innovation
11 modules | 20 lessons
This foundational track focuses on decision-making and problem-solving in the startup world.
Topics include:
- The Problem-Oriented Mindset
- Steve Blank’s Value Proposition Formula
- Market opportunity assessment
- Market sizing with Waze’s Qualification Matrix
- Business model selection
- Customer-centric strategy
- Customer discovery (Airbnb & Netflix lessons)
- Waze’s segmentation framework
- Product adoption curves
02. Entrepreneurship
8 modules | 20 lessons
Learn how top entrepreneurs identify opportunities, build products, and scale companies.
Topics include:
- The entrepreneurial mindset
- The three ingredients of a strong business idea
- Building a Minimum Viable Product (MVP)
- Blue Ocean vs. Red Ocean markets
- Learning from failure
- Go-to-market strategies
- Choosing co-founders
- Competing with giants (Wikipedia vs. Google)
- Pivoting strategies
- Bootstrapping vs. fundraising
- Overcoming resistance (Shazam case study)
03. AI for Business
8 modules | 98 lessons
Master AI as a true business multiplier—not just a productivity hack.
Topics include:
- AI integration at work
- Human-in-the-loop systems to avoid errors
- The history and future of AI
- Breaking creative bottlenecks
- Using AI to reduce friction and accelerate innovation
04. Leadership
13 modules | 15 lessons
Build high-performing teams and lead with clarity and confidence.
Topics include:
- OKRs and stretch goals
- The Sandboxing Framework
- Aligning mission, goals, and execution
- Task prioritization systems
- Running effective meetings (Amazon’s Two Pizza Rule)
- Combating the HIPPO effect
- Creating thinking time (Jeff Bezos & Eric Schmidt)
- Becoming a “heat shield” leader
- Overcoming imposter syndrome
- The Anti-Complexity Framework
05. Sales & Negotiation
9 modules | 20 lessons
Learn how to sell, negotiate, and grow revenue without pressure tactics.
Topics include:
- Buyer motivation discovery
- Trusted advisor positioning
- Risk reversal
- Asking the right questions
- Assertiveness vs. patience
- Using customer voice effectively
- Pitch mastery
- Personal brand building
Additional Tracks Inside The Augment MBA
Beyond the core curriculum, you also get access to advanced tracks in:
- AI Prompt Engineering
- Business Operations
- Management
- Financial Accounting
- Personal Branding
- Fundraising
This gives you a full-stack understanding of how modern companies operate—from strategy and numbers to storytelling and capital.
Who The Augment MBA Is For
- Aspiring Entrepreneurs – go from idea to launch and scale
- Startup Founders – sharpen product, leadership, and growth strategy
- Business Owners – upgrade operations, sales, and execution
- Ambitious Professionals – think like a founder and become more valuable in any organization
Community, Support & Real-World Impact
The Augment MBA community includes 5,000+ founders, executives, consultants, and professionals from around the world. Members participate in live workshops, online sessions, and in-person meetups where real strategies and current insights are shared.
Students consistently report clearer thinking, stronger leadership, better decision-making, and more confidence in launching or scaling businesses—even while managing full-time jobs and family life.
Why Choose The Augment MBA Over a Traditional MBA
- Massively lower cost compared to $100,000+ MBAs
- Founder-led instruction, not academic-only teaching
- Self-paced and flexible for busy schedules
- Continuously updated with modern tools and trends
- Practical and actionable—no fluff, just real frameworks
Conclusion
Augment – The Augment MBA is a modern, practical alternative to traditional business school. You learn directly from globally recognized founders and executives, gain a complete curriculum across strategy, entrepreneurship, AI, leadership, sales, operations, and finance, and join a powerful global community applying these tools in the real world.
If you want a flexible, real-world business education you can apply immediately to your startup, career, or next big idea, this program gives you the frameworks, stories, and support to move faster and think bigger.
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Augment – The Augment MBA
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Sale Page : https://augment.org/augment-mba-program#pricing


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